The Founder Freedom Playbook · Delivery

Know what each client and each hour is worth.

Delighted clients stay longer, refer more and pay more. These two numbers show it.

1

Lifetime value (LTV)

Everything one client pays you, start to finish.

₹
₹
Add-ons over the whole relationship. 0 if none.
Lifetime value—Price × purchases + upsells
Return on time—Add hours in step 2
2

Return on time (RoT)

What one hour of your team's effort earns.

hrs
Calls, delivery, revisions, follow-ups.
3

Delight scorecard

Tick what's true for each client today.

0 / 5
0 / 5
0 / 5

Add a client to score them.

4

Grow both numbers

Set a target, then one experiment for each.

Grow LTV

₹

Grow RoT

₹

How this connects: A higher LTV pays for marketing. A higher RoT frees your team's time.

5

Get your results

Add your details to see your results and download your PDF.