Sales is a trust process. It runs in ten steps.
What it means: A business has two jobs. It creates value, and it captures that value in money. When you create a lot, it's fair to capture a lot.
Mark where each step stands today.
Ask the three dream-client questions before anything else.
Send a calendar link. Show that you run a process.
Share your best proof and say exactly what to look at.
Find genuine common ground first. Trust starts with similarity.
Your questions, your insights, their questions, then a decision.
Reflect back their goal, why it matters and their blocker.
Walk them through it visually until they ask how you help.
Say it without flinching. Anchor high. Offer flexible terms.
Ask what's stopping them deciding today. Answer with a case study.
Ask which camp they're in: yes, no or questions.
Mark each step to see your score.
Three numbers that decide your revenue.
Use the revenue goal from your Strategy plan.
Pick one step to fix this month.
How this connects: Deal value and conversion feed your Strategy number. A price rise is the fastest lever.
Add your details to see your results and download your PDF.