The Founder Freedom Playbook · Strategy

Build the business around the life you want.

Start with your life. The business number comes last.

1

Your life vision

Three to five years out. Be a little greedy.

2

Your three freedoms

Your 12 to 18 month goals. Don't shrink them to fit.

Lifestyle
Creative
Financial
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₹

Your bonus calculates from these two.

3

Your business goal

Worked backwards from what you take home.

Add it in part 2

%
%
Healthy services businesses run near 25%.
Profit needed—
Revenue needed—
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Add your current revenue

4

Your roadmap

Three ways to the number. Pick one to bet on.

Path A · Current model
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Path B · Price change
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Path C · Model change
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5

Your next 12 months

One focus. One number that proves it.

The 5-year arc
  1. Year 1 Stabilise the foundation
  2. Year 2 Build the growth engine
  3. Year 3 De-risk delivery and ops
  4. Year 4 Build the team that runs it
  5. Year 5 Sustain and choose
Your review rhythm
  1. Weekly 3 priorities every Monday
  2. Monthly On pace for the number?
  3. Quarterly Re-rate the eight areas
  4. Yearly Reset your freedoms
6

Get your results

Add your details to see your results and download your PDF.